WHAT IS a competitive ANALYSIS?

Information Request Form Yes, I would like to learn more about doing a competitive analysis. Your Name: Your Company Name: Email Address: Your Website: Number Of Employees In Your Company: 0-10 11-50 50-100 101+ choose one Best Telephone Number To Reach You

Do you know who is advertising with your competition? Are you thumbing through
magazines instead of contacting leads and selling space?

What if you could:

• Quickly find out what advertisers are running with competitors and not with you?
• Manage advertising sales territories effectively with a blueprint of priorities and opportunities?
• Free-up sales time to increase face-to-face client calls and sales focus?
• Instantly customize your advertising sales strategies to upsell existing advertisers, penetrate
  accounts, and increase market share?
• Provide indispensable sales information and analysis, eliminating time-consuming
  market dissection by your salesperson?
• Position your advertising sales reps as consultative partners presenting data of real value to their advertising clients and ad agencies?

Are you managing an advertising sales team? Are you spending time reviewing your sales efforts?

What if you could:

• Review overall & individual market share in terms of the revenue being generated by your direct publication competitors?
• Identify and solve problems when managing advertising sales territories and accounts?
• Review advertising rates, competitive budgets & actual results for all marketplace publications?
• Drill down" to detailed reports by individual advertising salesperson?
• Analyze and compare circulation quality across all competitive publications?

To learn how to more effectively review and analyze your competition on a timely basis please fill out and submit the form on the right.

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