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TeleForums
Bring
Big Benefits
- TeleForums
are easy and cost-effective for sales and service organizations.
- TeleForums
can often replace in-person meetings. In fact, 40 percent
of corporate travel managers use teleconferencing
as an affordable alternative to in-person meetings.
- TeleForums
produce big savings. According to MCI, a four-person face-to-face
meeting costs $5,200 (which includes airfare, meals, hotel bills
and lost productivity/sales time); a video conference costs $1,700
and a teleconference call costs $700.
- It's easy
to attract internal and external expert sales and service presenters.
This means expert presenters
can make a teleconference presentation from anywhere in the world,
finish their presentation, hang up and go back to their very busy
days.
- More cost
savings: When sales and service TeleForums are combined with
web-based training, we can eliminate the costs of producing and
shipping training materials. Plus, there’s a quicker turnaround
when the curriculum changes.
- A case
study: Budget Car Rental trained 667 new counter staff at
a cost of $2,000 per person. This included travel and expense,
but not their lost wages. When they switched to a combination
of teleconference calls and web-based training, the costs are
$156 per student. Plus, they are now able to train a much higher
percentage of new counter staff who previously were not able to
travel due to family commitments or other personal constraints.
- A case
study: Remote training saved Siemens $2,000 per employee per
week. This applied to 1,000 field employees scattered across 50
divisional locations. Previously, employees spent two weeks per
year in face-to-face training classes. The company has since developed
the Siemens Virtual University, a new way to deliver training
to remote employees over their corporate Intranet and the students
tested better because they had time to learn between training
sessions.
- Some research:
Is distance learning
really as effective as face-to-face instruction? Dr. Thomas
Russell, author of "The No Significant Difference Phenomenon",
has compared more than 300 studies on the effectiveness of all
types of distance systems. Russell concluded that there is no
significant difference in learning outcomes when comparing face-to-face
with distance learning options.
- TeleForums
provide world-wide reach. Participants can access sales and
service TeleForums from anywhere, and no special technology is
necessary beyond a telephone.
- TeleForums
are content-rich. A wide variety of sales and service topics
can be covered.
- A corporate
report: A
report done by IBM's San José Programming Center on: Telephone
Meetings: A Tool for Inter-Center Communications by T. Capers
Jones...."Telephone meetings are substantially less expensive
than live meetings. The participants generally do not have to
leave their offices, so there is no travel time or expense...even
to walk to the conference room is not required! The average start-up
time of only seven minutes is noticeably shorter than for most
live meetings, and the average meeting length of between 30 and
45 minutes is also short when compared to live meetings....When
the effectiveness of the telephone approach is added as a subjective
factor, the meetings appear to be uniquely inexpensive--possibly
the least expensive way of transmitting information to groups
of individuals in a timely manner."
PowerHour is a thought-leader
in coaching, distance
learning for corporations, executive
recruiting, and investment
banking services for our sales and service companies and their advertising
sales teams. Plus, we provide mentor
programs, teleconference
training and are the author of the SmartMatch
Alliances book.
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